CREATIVE DIRECTION
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A lo-fi take on Valentine’s Day gifting. Social first campaign shot in and around Regents Park on GoPro Hero12’s / 35mm stills cameras we aimed to capture a POV journey of two people from their homes to meet their lover and exchange gifts. End usage was intended mainly for social channels, but was broadened across territories to include site, digital screens and windows.
DOP / PHOTOGRAPHY: Katherine Chisham